In his articleWhy aren’t more business leaders online? Richard Branson writes that only 16% of CEOs use social media.
Whether you own or manage a business with thousands of employees or are self-employed, using social media is an absolute necessity.
Business owners need to understand how to create a brand, engage potential customers and how to turn that online interaction into a business transaction. You can learn how social media marketing works and decide if it is something you'd prefer to outsource or handle yourself. Either way, you need to understand how social media sites work to supervise someone else.
Artists and freelancers are business owners and independent contractors
Artists are responsible for marketing their own work unless they've achieved a level of success at which it is not feasible for them to do their own social media marketing. And some famous artists enjoy being online in order to connect with their audience.
Freelancers must stay ahead to avoid falling behind when it comes to getting paying gigs. Using Linkedin effectively is useful for everyone, but especially for freelancers/consultants.
Research and teaching
I have fourteen years of experience as a teacher and have taught individuals to do their own marketing on a one-on-one basis. These workshops are for small groups, so people can set up their accounts in the class and get started for real.
MAXIMUM OF 7 STUDENTS PER CLASS
Which workshop should you take?
Social Media Marketing for Beginners
This is a workshop suited to absolute beginners who may be considering how to use social media for their businesses or for those who simply want to understand the process in order to effectively choose and monitor the individual they choose to create their online brand. Creating a trajectory for one's business is something done not only in one's business plan, but in the ephemeral world known as the Internet.
Using Social Media Marketing to Advance your Business
In this six-hour workshop, participants will learn how to
- make the most of their online presence
- deal with the confusing world of updating various sites
- connect with those who can maximize business connections and help create more income. Creating a trajectory for one's business is something done not only in one's business plan, but in the ephemeral world known as the Internet.
If interested in either workshop, please email me at cantaahora at yahoo.com
Art, business, life and marketing is a continuum.
Wake up, go online and engage fully with your potential.
Odilia Rivera-Santos on PINTEREST:
Haiku Empire of the Artistic Consciousness by Odilia Rivera-Santos
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Writing Services offered by Odilia Rivera-Santos Haiku Empire
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